What’s a new lead worth to your company?
Often one of the first questions I ask a potential new customer is this. What’s a new lead worth to you? (Eyes glaze over..) Invariably most businesses have no idea. They haven’t advertised or marketed and then attempted to quantify the results. You placed an ad and then what happened? For one new sale, what … Read More
by Wendell E.
Is your website Dead or Alive?
I’m starting to see this happen more and more. A site owner will contact us in a panic, stating, “I don’t know what happened, but my sales are dying.” Or “For some reason our search engine rankings are down considerably.” Or even worse, their unattended site has been hacked. “What’s happening to my website?” “Why … Read More
by Wendell E.
Is your company data secure?
Ensuring data security and intellectual property protection is one of the biggest hurdles that businesses face today. Every day a new headline alerts us of these increasing threats to your bottom line. Recent studies have suggested that at least 50-60% of businesses do very little to nothing to protect themselves from security breaches. The truth … Read More
by Wendell E.